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# Meta & What the Metaverse Opportunity means for Asia Pacific with Dan Neary
- URL: https://www.analysepodcast.com/meta-what-the-metaverse-opportunity-means-asia-pacific-dan-neary/
- Published: 2022-01-09T04:06:20.000Z
- Updated: 2026-07-19T13:51:44.000Z
- Description: Dan Neary discuss Meta's (formerly Facebook) in Asia Pacific and what the metaverse opportunity means for Asia Pacific.
- Author: Leong Chung Wei Bernard
- Tags: Asia Pacific, Analyse Podcast

Fresh out of the studio, Dan Neary, Vice President for Meta (formerly Facebook) APAC joined us for an interesting conversation on the company’s re-brand, vision for the metaverse and why this may the biggest opportunity for businesses in Asia Pacific. In the conversation, Dan describes how Meta is helping to build the metaverse & talks about how the current ecosystem of communities, creators, commerce will converge with the next computing platform and create a completely new generation of experiences. Last but not least, he also shares how Meta is working with small businesses to support their digital transformation journey and get them future-ready.

---

> "The important thing is, look, our mission hasn't changed. We're still focusing on helping people connect and finding communities and, and grow businesses. We've just very clearly put a stake in the ground around what we believe is the future. And more and more that's going to take place in the metaverse." - Dan Neary

### ****Here are the links and show notes for this episode:**

### ****Introduction**

- Dan Neary, Vice President of Asia Pacific, Meta (or previously known as Facebook) ([@danneary](https://twitter.com/danneary?ref=analysepodcast.com), [Linkedin](https://www.linkedin.com/in/danneary/?ref=analysepodcast.com))
- As it is in our tradition to ask our first time guests, how did you start your career?
- What are the key lessons from your career journey that you can share with my audience?
- Before we start the conversation on the main subject of the day, I like to baseline our conversations with a key understanding of two concepts: creators’ economy and metaverse. Can you provide a definition of what these two concepts mean to the general audience out there?

### [Meta](https://about.facebook.com/meta/?ref=analysepodcast.com) (or formerly [Facebook](https://facebook.com/)) in Asia Pacific

- Meta is now the new brand that encompasses Facebook and the other key services for example, Whatsapp, Instagram and Oculus. Can you briefly share Meta & the company’s vision for the metaverse?
- What does this new vision of building the metaverse for Meta mean for Asia Pacific?
- Given that Asia Pacific is different from the other regions in the world, what has Meta done to localize their services in the region?
- We lived for the past two years in the midst of the COVID-19 pandemic. How did Meta help small and medium businesses to navigate the COVID-19 pandemic and the efforts with partner education programs and ensure vaccination confidence with communities in Asia Pacific?
- How have the different services from Meta: e-commerce, video and augmented reality or virtual reality aka AR/VR evolved and what are the key trends we have observed in Asia Pacific?
- What are your perspectives in the adoption of AR/VR given that Facebook has embraced remote working due to the acceleration caused by the COVID-19 pandemic?
- How does Meta help to build the community of developers in Asia Pacific and jumpstart the creators economy?
- What are the tools that creators can now leverage to reach their audience and build their businesses on top of them?
- Can you provide real examples of how content creators have built value through Meta?
- Specifically in the Asia Pacific region, can you talk about the efforts specifically in Asia Pacific that Meta is making to tackle the inundation of information and [reduce misinformation](https://about.fb.com/news/tag/misinformation/?ref=analysepodcast.com) to the people and communities within Facebook, Instagram and Whatsapp?
- How are you working with the regulatory authorities in the region? What are the complexities in navigating the difficulties of dealing with misinformation?
- What does great look like for Meta in the Asia Pacific region for the next three years?
- Since we are at the start of 2022, what are you looking forward to this year?

### Closing

- Any recommendations that have inspired you recently? (For example, a book, podcast, game or movie)?
- How do my audience find you? (please feel free to plug your social media tools and your company’s as well)

****Podcast Information:** The show is hosted and produced by [Bernard Leong](https://bernardleong.com/?ref=analysepodcast.com) ([@bernardleong](https://twitter.com/bernardleong?ref=analysepodcast.com), [Linkedin](https://www.linkedin.com/in/bleongcw/?ref=analysepodcast.com)) and Carol Yin ([@CarolYujiaYin](https://twitter.com/CarolYujiaYin?ref=analysepodcast.com), [LinkedIn](https://www.linkedin.com/in/carol-yin-b2a2491b/?ref=analysepodcast.com)). Sound credits for the intro and end music: ["Run it" by DJ Snake, Rick Ross and Rich Brian](https://open.spotify.com/track/282R6Lvm9nLtpx8AzUwJe0?autoplay=true&ref=analysepodcast.com) and the episode is edited by Geoffrey Thomas Craig.

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