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# Corporate Innovation and 500 Startups with Arnaud Bonzom
- URL: https://www.analysepodcast.com/episode-104-corporate-innovation-500-startups-arnaud-bonzom/
- Published: 2016-04-06T22:11:00.000Z
- Updated: 2026-07-19T13:49:52.000Z
- Description: Arnaud Bonzom from 500 Startups shared the findings from his latest report #500Corporations, "How do the World's Biggest Companies Deal with the Startup Revolution?"
- Author: Leong Chung Wei Bernard
- Tags: Analyse Podcast

Arnaud Bonzom, the director of corporate innovation from 500 Startups joined us in a conversation on the interesting trend in how major corporations are engaging the startups today. We began with Arnaud’s story from his early days as a trade advisor for the French government to INSEAD and finally to 500 Startups, and what he seek to invest as an angel investor. We dived deep in his report #500Corporations, “How do the World’s Biggest Companies Deal with the Startup Revolution?”. Arnaud discuss the different frameworks and important findings in how multi-national companies are engaging in a variety of ways from US to Asia and how different industries from pharmaceuticals to telecommunications companies utilised different approaches with startups.

Here are the interesting show notes and links to the discussion (with time-stamps included):

- [Arnaud Bonzom](http://www.arnaudbonzom.com/?ref=analysepodcast.com) ([@arnaudbonzom](http://twitter.com/arnaudbonzom?ref=analysepodcast.com), [LinkedIn](https://sg.linkedin.com/in/arnaudbonzom?ref=analysepodcast.com), [Slideshare](http://www.slideshare.net/arnaudbonzom?ref=analysepodcast.com)), Director of Corporate Innovation @ [500 Startups](http://500.co/?ref=analysepodcast.com)
- Story of Arnaud Bonzom  
  - How did he get started? \[0:57\]
  - In his various roles from trade advisor for the French government, assistant director for corporate partnership development to current role in 500 Startups, what are the interesting career lessons learnt? \[2:19\]
  - Arnaud have also been an angel investor in the Singapore ecosystem, what are his thoughts on the startups that he have invested? \[3:02\]  
    - Healint \[3:32\]
    - Garuda robotics \[4:16\]
  - What is the criteria for founders and startups that Arnaud look in to invest as an angel? \[5:17\]
- #500Corporations, “[How do the World’s Biggest Companies Deal with the Startup Revolution?](http://698640.hs-sites.com/500corporations?ref=analysepodcast.com)” with [Serguei Netessine](https://analyse.asia/2015/03/28/episode-24-the-risk-driven-business-model-with-serguei-netessine/?ref=analysepodcast.com), [INSEAD](http://www.insead.edu/faculty-research/faculty/serguei-netessine?ref=analysepodcast.com) ([personal site](https://sites.google.com/site/netessine/?ref=analysepodcast.com)). \[6:15\]  
  - What is the intention of the report? \[6:33\]
  - Who is the target audience? \[7:27\]
  - How do corporations engage startups, and what are the 8 ways which you have discussed in your report? \[7:50\]  
    - Events \[8:26\]
    - Support Services \[8:35\]
    - Startup Programs, e.g. Microsoft BizSpark \[8:50\]
    - Co-Working Spaces e.g. Johnson and Johnson \[9:08\]
    - Accelerators and Incubators \[9:30\]
    - Spinoff \[9:54\]
    - Investment – Corporate Venture Capital \[10:15\]
    - Mergers and Acquisitions (M&A) \[11:18\]
  - In Asia, any specific examples?  
    - Telstra with muru-D in Australia and Singapore. \[11:55\]
    - DBS bank \[13:27\]
    - Baidu and Toyota in Silicon valley \[13:47\]
  - What are the essential key findings of the report? \[13:54\]  
    - US is not in the top 5 countries with corporations engaging with startups. \[16:05\]
    - At least 1 corporation is involved in investment to every unicorn valuation. \[17:02\]
  - What are the recommendations that the report advise corporations on engaging startups? \[18:50\]
  - What are the challenges for corporations to work with startups? \[19:11\]
  - Industry breakdown of Forbes 500 and how they engage startups. \[21:25\]  
    - Pharmaceuticals \[22:05\]
    - Telecommunications company \[23:01\]
  - Why Coca Cola invest in Spotify \[25:03\]

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